What matters is understanding the hows and whys of trends’ emergence and adoption. Because at the end of the day, trends have a lot to tell us about our cultural moment: what we love, what we hate, what we want to move toward. The closer we get to understanding those things, the closer we get to getting inside others’ heads — to empathizing with them. And, really, to understanding ourselves.

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Link til WebFlow sin grundige artikkel om de 20 trendene for 2019 (og 2020)

Illustrasjon artikkel: Envato Elements