We had the pleasure of redesigning bygg1.no, while also contributing to a completely new digital working environment for Bygg1 and their retailers.
We had the pleasure of redesigning bygg1.no, while also contributing to a completely new digital working environment for Bygg1 and their retailers.
Thank you to Kristian, Sander and Svein Jarle at Bygg1 for a trusting and highly rewarding collaboration. Together, we had the opportunity to redesign bygg1.no from the ground up — while also helping establish a new digital everyday experience for employees, retailers and end customers.
The previous website had been in use for nearly ten years, built on an aging WordPress platform and a visual expression that no longer supported modern needs for usability and efficiency. The need for renewal was clear — not only visually, but also functionally and strategically.
Sommerseth Design designed and prototyped 57 pages, including the front page, company presentation, employees, FDV documentation, customer center and product universe. Launched just before Christmas 2025, the new website represents a significant upgrade in structure, clarity and user experience.
A central part of the solution is a full-featured retailer and store platform, enabling retailers to order products directly, view discounted prices, track orders, and create and send offers to their end customers through secure, shareable links. This has streamlined workflows and reduced manual processes for both Bygg1 and its retailers.
The e-commerce solution is integrated with NOBB and Byggtjenester via API, providing structured access to a large and complex product assortment with intuitive filtering. In parallel, a comprehensive customer center was established, including installation and maintenance content, retailer search with GEO-location, and showroom overviews.
Alongside the website, Bygg1’s visual identity was further refined through new typography, a clearer use of the logo symbol, a defined supporting color palette, and a cohesive design system for digital and print — all documented in an accessible design manual.
As part of the delivery, we also produced a series of short product and brand films that present Bygg1 and its doors in a more engaging and vivid way. These films will be featured across digital surfaces and social media throughout 2026, and are closely aligned with the refreshed visual identity.
Design and concept: Sommerseth Design
Team: Tom, Kjetil (Sikt Reklame) and Malin
Development: 99x
Platform: Craft CMS
Design & prototyping: Framer
