Revitalization of the visual identity for one of Norway’s leading companies in stabilization technology for maritime vessels.
A big thank you to Helge Hammersland, Anette, Bård, Øyvind, and the rest of the team at Scantrol for the project of revitalizing the visual identity, graphic design, design elements, illustration work, and more. The work on renewing the logo began in 2020. Together with the client, we experimented with different conceptual solutions for the logo. In the end, we landed on an evolution of the existing symbolism, and the logotype received uniquely crafted typography.
Additionally, illustrations of the “Scantrol Vessel” were created, performing a range of tasks in various scenarios using the company’s unique technology.
Art direction, graphic design: Tom Sommerseth / Malin Sommerseth
Illustrations, graphic design: Alessio Granella
Website development: Argonville
Here we can see that the new, unique typography provides a more streamlined, yet cohesive visual impression of the Scantrol logo. A matte front with a “rose gold” interior on the cut-out logo.
